Branding and Design for an Engaging Children’s Activity
In this project, I created a complete branding and graphic design for “כבאים קטנים” (“Little Firefighters”), a unique and educational activity designed for children who love to rescue, extinguish fires, and learn about fire safety.
01. Challenge
“כבאים קטנים” needed a captivating and engaging brand identity that would appeal to children and their parents. The challenge was to design a logo and promotional materials that convey the excitement and educational value of the activity while being visually appealing to a young audience.
02. Solution
Logo Design
- The logo design process began with a deep understanding of the target audience’s needs and preferences.
- The design included creating initial sketches and prototypes, which were refined through comprehensive feedback.
- The final logo reflects the brand’s values and helps convey the exciting and heroic nature of the activity, incorporating elements like flames and a firefighter’s helmet in vibrant colors of red, orange, and yellow.
Flyer Design
- I designed a vibrant and engaging flyer to promote “כבאים קטנים,” ensuring it captures the essence of the activity and attracts attention.
- The flyer includes key information about the activity, such as what children can expect to experience, along with contact details for registration.
- The use of bright colors and playful graphics ensures the flyer is appealing to children and effectively communicates the fun and educational aspects of the activity.
“Ron’s creative vision and design expertise brought ‘כבאים קטנים’ to life, making it an attractive and exciting activity for children. The branding perfectly captures the spirit of adventure and learning.”
Itay Amar, Organizer of “כבאים קטנים”
03. Result
The final result was a cohesive and captivating brand identity for “כבאים קטנים,” successfully attracting children and their parents to participate in the activity. The engaging logo and promotional materials have helped to increase interest and registrations, ensuring that the activity is both fun and educational for all participants.
